Add marketing games to your HubSpot CMS website in minutes.
Adding interactive marketing games to your HubSpot CMS website
HubSpot CMS is designed for marketers — but it is still primarily built around HubSpot's own ecosystem of forms, CTAs, and landing pages. Adding interactive experiences that live outside that ecosystem, like gamification, typically requires a developer to work in the Design Manager or build a custom module. For marketing teams already inside HubSpot, this creates an unexpected barrier to launching creative campaigns.
Refybe + HubSpot CMS
Refybe integrates with HubSpot CMS through a single embed script — no custom module build required. Place the script via a custom HTML module on your page, or add it globally through the Design Manager. Your marketing game runs alongside your existing HubSpot forms and workflows without any conflicts.
You can display a game on your HubSpot CMS site as:
Auto Popup
El juego se abre automáticamente quando un visitante entra en la página.
Juego Inline
El juego se carga entre el contenido de tu página.
Popup mediante botón
El juego se abre cuando un visitante hace clic en un botón.
Exit Intent Game
El juego aparece cuando un visitante intenta abandonar la página.
How do you add Refybe to HubSpot CMS?
Adding Refybe to your HubSpot CMS site usually takes less than 5 minutes.
Create a game in Refybe
After publishing, you will receive an embed script to place on your HubSpot CMS site.
Add the Script to HubSpot CMS
- 1 Open the page or landing page in the HubSpot page editor
- 2 Add a new module and search for "Custom HTML"
- 3 Paste the Refybe script into the HTML field
- 4 Save and publish the page
Best for targeting the game to a specific page or campaign without affecting the rest of your site.
- 1 Go to Marketing → Files and Templates → Design Tools
- 2 Open your active theme or template
- 3 Locate the base template file (e.g. base.html or layout.html)
- 4 Paste the Refybe script just before the </body> tag
- 5 Publish the template
Use this for sitewide games such as exit intent or auto popup campaigns across all pages.
- 1 Go to HubSpot Settings → Tracking & Analytics → Tracking Code
- 2 Scroll to "Add additional code snippets"
- 3 Paste the Refybe script in the "Footer HTML" field
- 4 Save the settings
The simplest sitewide option — no Design Manager or template access required.
Why HubSpot CMS teams use Refybe
Refybe is built for marketing teams who want to add gamification to their HubSpot CMS site without stepping outside their workflow or waiting on a developer.
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