HubSpot

Add marketing games to your HubSpot CMS website in minutes.

Adding interactive marketing games to your HubSpot CMS website

HubSpot CMS is designed for marketers — but it is still primarily built around HubSpot's own ecosystem of forms, CTAs, and landing pages. Adding interactive experiences that live outside that ecosystem, like gamification, typically requires a developer to work in the Design Manager or build a custom module. For marketing teams already inside HubSpot, this creates an unexpected barrier to launching creative campaigns.

Refybe + HubSpot CMS

Refybe integrates with HubSpot CMS through a single embed script — no custom module build required. Place the script via a custom HTML module on your page, or add it globally through the Design Manager. Your marketing game runs alongside your existing HubSpot forms and workflows without any conflicts.

You can display a game on your HubSpot CMS site as:

Auto Popup

O jogo abre automaticamente quando um visitante acede à página.

Campanhas promocionais Subscrições de newsletter Ações de desconto

Jogo Inline

O jogo é carregado entre o conteúdo da sua página.

Landings pages Artigos de blog Páginas de campanha

Popup via botão

O jogo abre quando um visitante clica num botão.

Call-to-actions Páginas de produto Botões de ação

Exit Intent Game

O jogo aparece quando um visitante tenta sair da página.

Ofertas de última oportunidade Códigos de desconto Reduzir taxa de rejeição

How do you add Refybe to HubSpot CMS?

Adding Refybe to your HubSpot CMS site usually takes less than 5 minutes.

1

Create a game in Refybe

1
Log in to Refybe
2
Create a new marketing game
3
Configure your game design, pages and form
4
Publish the game

After publishing, you will receive an embed script to place on your HubSpot CMS site.

2

Add the Script to HubSpot CMS

  1. 1 Open the page or landing page in the HubSpot page editor
  2. 2 Add a new module and search for "Custom HTML"
  3. 3 Paste the Refybe script into the HTML field
  4. 4 Save and publish the page

Best for targeting the game to a specific page or campaign without affecting the rest of your site.

  1. 1 Go to Marketing → Files and Templates → Design Tools
  2. 2 Open your active theme or template
  3. 3 Locate the base template file (e.g. base.html or layout.html)
  4. 4 Paste the Refybe script just before the </body> tag
  5. 5 Publish the template

Use this for sitewide games such as exit intent or auto popup campaigns across all pages.

  1. 1 Go to HubSpot Settings → Tracking & Analytics → Tracking Code
  2. 2 Scroll to "Add additional code snippets"
  3. 3 Paste the Refybe script in the "Footer HTML" field
  4. 4 Save the settings

The simplest sitewide option — no Design Manager or template access required.

HubSpot

Why HubSpot CMS teams use Refybe

Refybe is built for marketing teams who want to add gamification to their HubSpot CMS site without stepping outside their workflow or waiting on a developer.

No custom HubSpot module build required
Works with any HubSpot CMS theme
Runs alongside existing HubSpot forms & workflows
Quick to implement
Fully customizable games
Built-in lead capture & email sign-up forms

Pronto para ligar marketing games ao seu site HubSpot?

Junte-se ao número crescente de organizações que utilizam o Refybe para aumentar o envolvimento e atingir objetivos com Marketing Games.