Webflow

Add marketing games to your Webflow site in minutes.

Adding interactive marketing games to your Webflow site

Webflow attracts designers and developers who want full control over their site — but adding interactive marketing experiences still means hunting for the right integration. Native Webflow interactions are powerful for animation, not for lead capture games. Third-party tools often require clunky embeds or a dedicated developer to wire everything up properly.

Refybe + Webflow

Refybe fits naturally into the Webflow workflow. Paste one embed script via the Custom Code panel or drop in an Embed element — and your marketing game is live. No external dependencies, no complex setup.

You can display a game on your Webflow site as:

Auto Popup

The game opens automatically when a visitor visits the page.

Promotional campaigns Newsletter signups Discount offers

Inline Game

The game is loaded within the content of your page.

Landing pages Blog articles Campaign pages

Popup via a button

The game opens when a visitor clicks a button.

Call-to-actions Product pages Action buttons

Exit Intent Game

The game appears when a visitor intends to leave the page.

Last-chance offers Discount codes Reduce bounce rate

How do you add Refybe to Webflow?

Adding Refybe to your Webflow site usually takes less than 5 minutes.

1

Create a game in Refybe

1
Log in to Refybe
2
Create a new marketing game
3
Configure your game design, pages and form
4
Publish the game

After publishing, you will receive an embed script to place on your Webflow site.

2

Add the Script to Webflow

  1. 1 Go to your Webflow Designer → Page settings (or Site settings for sitewide)
  2. 2 Scroll down to "Custom Code"
  3. 3 Paste the Refybe script in the "Before </body> tag" field
  4. 4 Save and publish your site

Use Site settings for sitewide games (e.g. exit intent), or Page settings to target a specific page.

  1. 1 Open the Webflow Designer and navigate to the page
  2. 2 Drag an "Embed" element onto your canvas from the Add panel
  3. 3 Paste the Refybe script into the embed editor
  4. 4 Click Save & Close
  5. 5 Publish the page

Best used for inline games placed within a specific section or content block.

Webflow

Why Webflow teams use Refybe

Refybe is built for marketing and design teams who want to add interactive campaigns to Webflow without touching complex integrations.

No third-party app required
Works with any Webflow template or custom build
Works with Webflow CMS & Ecommerce
Quick to implement
Fully customizable games
Built-in lead capture & email sign-up forms

Ready to connect marketing games to your Webflow website?

Join the growing number of organizations using Refybe to increase engagement and reach goals with Marketing Games.

Start now