Magento

Add marketing games to your Magento store in minutes.

Adding interactive marketing games to your Magento store

Magento is one of the most powerful e-commerce platforms available, but that power comes with complexity. Adding interactive marketing experiences typically means building a custom module, modifying layout XML, or hiring a Magento developer. For marketing teams, this creates a hard dependency on development for every campaign — making it nearly impossible to move fast.

Refybe + Magento

Refybe integrates with Magento without a custom module or extension. Paste one embed script into a CMS block or your theme, and your marketing game is live on any page you choose — giving your marketing team full campaign control without touching Magento's backend.

You can display a game in your Magento store as:

Auto Popup

The game opens automatically when a visitor visits the page.

Promotional campaigns Newsletter signups Discount offers

Inline Game

The game is loaded within the content of your page.

Landing pages Blog articles Campaign pages

Popup via a button

The game opens when a visitor clicks a button.

Call-to-actions Product pages Action buttons

Exit Intent Game

The game appears when a visitor intends to leave the page.

Last-chance offers Discount codes Reduce bounce rate

How do you add Refybe to Magento?

Adding Refybe to your Magento store usually takes less than 10 minutes.

1

Create a game in Refybe

1
Log in to Refybe
2
Create a new marketing game
3
Configure your game design, pages and form
4
Publish the game

After publishing, you will receive an embed script to place in your Magento store.

2

Add the Script to Magento

  1. 1 Go to Magento Admin → Content → Blocks
  2. 2 Create a new block or edit an existing one
  3. 3 Switch the editor to HTML mode
  4. 4 Paste the Refybe script
  5. 5 Save the block and assign it to the desired page or layout position

Best for inline games or popups on specific pages without touching your theme.

  1. 1 Open your Magento theme in a code editor
  2. 2 Locate or create the default_head_blocks.xml or default.xml layout file
  3. 3 Add a block or referenceContainer entry pointing to a new template file
  4. 4 In the template file, paste the Refybe script before the closing </body>
  5. 5 Deploy static content and clear the cache

Recommended for sitewide games such as exit intent or auto popup campaigns.

  1. 1 Go to Magento Admin → Content → Pages
  2. 2 Open the page where you want the game
  3. 3 Switch the content editor to HTML mode
  4. 4 Paste the Refybe script at the desired position in the content
  5. 5 Save and publish the page
Magento

Why Magento merchants use Refybe

Refybe is built for e-commerce teams who want to run interactive campaigns on Magento without waiting on a developer or building a custom extension.

No custom Magento module required
Works with any Magento theme
Compatible with Magento 2.4 (Adobe Commerce & Open Source)
Quick to implement — no cache flush needed
Fully customizable games
Built-in lead capture & email sign-up forms

Ready to connect marketing games to your Magento website?

Join the growing number of organizations using Refybe to increase engagement and reach goals with Marketing Games.

Start now