Turn game participants into HubSpot contacts and trigger automated workflows instantly.
Challenge
Gamification campaigns often generate highly engaged leads, but when participant data is exported manually into HubSpot the follow-up happens too late. The delay reduces the impact of the campaign and removes valuable behavioural context.
How it works
Refybe connects to HubSpot through a secure OAuth connection and maps campaign fields directly to HubSpot contact properties. Quiz responses, prize outcomes, campaign source data and opt-in status can all be captured automatically.
Instant results
New participants appear in HubSpot in real time, ready to trigger workflows, update lead scores and power personalised marketing campaigns based on how each contact interacted with the game.
Use Cases
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Lead scoring based on quiz answers or game performance
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Demand generation campaigns using gamified product quizzes
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Automated follow-up sequences triggered by campaign participation
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Segmentation based on prizes won or campaign engagement
Ready to connect HubSpot to Refybe?
Join the growing number of organizations using Refybe to drive engagement and achieve their goals with Marketing Games.